SDA Volvo Pavilion

The international competition to design a ‘rapidly-deployable pavilion’ to showcase and charge Volvo’s new V60 plug-in electric hybrid has been won by the Los Angeles-based architecture firm Synthesis Design + Architecture (SDA).

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The competition was organized by the international architecture magazine THE PLAN. The brief asked for an innovative and original design for a temporary pavilion that should express a ‘strong and creative identity’ to allow the Volvo V60 to be showcased at open-air fairs.

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SDA’s attempt to re-conceptualize the standard trade-show pavilion led to an organic form composed of HDPE mesh fabric.

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Integrated within the digitally-designed fabric contours are photovoltaic panels tensioned over carbon fiber rods. The result is an iconic, high-performance pavilion with outstanding visual impact.

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The pavilion is exceptionally portable. The pavilion’s light weight high-tech membrane and embedded photovoltaics make the cost-effective for fabrication and it does not need large crews or machinery for its installation and transportation.

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It can be carried on site in the back of the car it will cover. It is no bigger than a tent bag. When assembled however, it appears as a single fluid and continuous surface and not as constructed mechanical components. A beautiful organic solution!

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via: designboom

 

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