Plastic Into Denim


G-Star and Pharrell Williams have collaborated on the ‘RAW for the oceans‘ fashion collection made from eco-fibers derived from recycled plastic bottles. Now, the autumn/winter 2014 collection is pushing the limits of sustainable fashion by turning this plastic into denim (traditional denim blue and black colours are available). The collection has been in partnership with ‘bionic yarn’, the ‘vortex project’ and ‘parley for the oceans’. All those involved have always been considered avante-garde and here is no exception. Such a cutting-edge collection should surely be at the forefront of any catwalk.
Check out the vid!

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